Introduction

The data returned from a summary API call is described in the following table. For documentation purposes, the format of each parameter has been abbreviated to the form summary.<parameter_name>.<parameter_name> whereas in fact the data would be presented in a similar format to the following example:

https://api.feefo.com/api/20/reviews/summary/all?merchant_identifier=example-retail-merchant

This would produce the following review data from Feefo:

{   
  
"merchant": {    
  	"identifier": "example-retail-merchant",    
    "name": "Example Retail Merchant",
    "url": "<http://www.exampleretailmerchant.co.uk">,
    "logo": "example-retail-merchant-logo.png",
    "review_url": "<http://www.feefo.com/en_GB/reviews/example-retail-merchant">  
},  

"meta": {
    "count": 3878,
    "pages": 194,
    "page_size": 20
},   

"rating": {
  	"min": 1,
    "max": 5,
     "rating": 4.9, 
     "service": {
         "count": 3878,
         "1_star": 8,
         "2_star": 28,
         "3_star": 0,
         "4_star": 181,
         "5_star": 3661
     },  
     "product": {
       		"count": 6240,
     			"1_star": 55,
       		"2_star": 102,
          "3_star": 0,
          "4_star": 724,
          "5_star": 5359
     }
}

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Note
Any parameter listed in the table with square brackets [] could have an array/multiple results. For example, reviews[].service.custom[] indicates there may be multiple reviews, each of which will have just one service review within which there may be multiple custom question responses.

Response parameter	Modes	Description	Authentication required
summary.merchant.identifier	all, service, product, nps	The merchant identifier the response relates to.	No
summary.merchant.name	all, service, product, nps	The merchant display name of the account the response relates to.	No
summary.merchant.url	all, service, product, nps	The merchant’s website forwarding URL	No
summary.merchant.review_url	all, service, product, nps	The URL of the merchant’s Feefo page, for example, www.feefo.com/reviews/merchant_identifier	No
summary.merchant.logo	all, service, product, nps	The URL of the merchant’s logo held on Feefo.	No
summary.meta.count	all, service, product, nps	The total number of sales corresponding to the feedback result set.	No
summary.meta.pages	all, service, product, nps	The number of pages of results available.	No
summary.meta.page_size	all, service, product, nps	The number of results per pag	No
summary.rating.min	all, service, product	The lowest possible Feefo average rating. The default is 1.0.	No
summary.rating.min	nps	The lowest possible NPS score. The default is -100.	Yes
summary.rating.max	all, service, product	The highest possible Feefo average rating. The default is 5.0.	No
summary.rating.max	nps	The highest possible NPS score. The default is 100.	Yes
summary.rating.rating	all, service	The average 5_ score for all service ratings within the result set rounded to 1 decimal place. Where there are no reviews available for the specified query 0.0 will be returned.	No
summary.rating.rating	product	The average 5 star score for all product ratings within the result set rounded to 1 decimal place. Where there are no reviews available for the specified query 0.0 will be returned.	No
summary.rating.rating	nps	The NPS score for the result set calculated as follows: ((X/Z) _ 100) – ((Y/Z) * 100) where: X = total feedbacks where NPS = 9 or 10, R = total feedbacks where NPS = 7 or 8, Y = total feedbacks where NPS <= 6, Z = total feedbacks which have an NPS score.	Yes
summary.rating.service.1_star	all, service	A count of the number of 1 star rated service reviews included within the result set.	No
summary.rating.service.2_star	all, service	A count of the number of 2 star rated service reviews included within the result set.	No
summary.rating.service.3_star	all, service	A count of the number of 3 star rated service reviews included within the result set.	No
summary.rating.service.4_star	all, service	A count of the number of 4 star rated service reviews included within the result set.	No
summary.rating.service.5_star	all, service	A count of the number of 5 star rated service reviews included within the result set.	No
summary.rating.service.count	all, service	A count of the number of service reviews included within the result set.	No
summary.rating.product.1_star	all, product	A count of the number of 1 star rated product reviews included within the result set.	No
summary.rating.product.2_star	all, product	A count of the number of 2 star rated product reviews included within the result set.	No
summary.rating.product.3_star	all, product	A count of the number of 3 star rated product reviews included within the result set.	No
summary.rating.product.4_star	all, product	A count of the number of 4 star rated product reviews included within the result set.	No
summary.rating.product.5_star	all, product	A count of the number of 5 star rated product reviews included within the result set.	No
summary.rating.product.count	all, product	A count of the number of product reviews included within the result set.	No
summary.rating.product.attributes[].name	product	The name of the product attribute.	No
summary.rating.product.attributes[].min	product	The lowest possible Feefo average rating for the product attribute. The default is 1.0.	No
summary.rating.product.attributes[].max	product	The highest possible Feefo average rating for the product attribute. The default is 5.0.	No
summary.rating.product.attributes[].rating	product	The average 5 star score for the product attribute within the result set rounded to 1 decimal place over the specified time period.	No
summary.rating.product.attributes[].count	product	The count of ratings for this attribute within the result set rounded to 1 decimal place.	No
summary.rating.nps.nps_0	nps	The number of NPS responses rated as 0.	Yes
summary.rating.nps.nps_1	nps	The number of NPS responses rated as 1	Yes
summary.rating.nps.nps_2	nps	The number of NPS responses rated as 2.	Yes
summary.rating.nps.nps_3	nps	The number of NPS responses rated as 3.	Yes
summary.rating.nps.nps_4	nps	The number of NPS responses rated as 4.	Yes
summary.rating.nps.nps_5	nps	The number of NPS responses rated as 5.	Yes
summary.rating.nps.nps_6	nps	The number of NPS responses rated as 6.	Yes
summary.rating.nps.nps_7	nps	The number of NPS responses rated as 7.	Yes
summary.rating.nps.nps_8	nps	The number of NPS responses rated as 8.	Yes
summary.rating.nps.nps_9	nps	The number of NPS responses rated as 9.	Yes
summary.rating.nps.nps_10	nps	The number of NPS responses rated as 10.	Yes
summary.rating.nps.promoters	nps	The number of NPS ratings for 9 or 10.	Yes
summary.rating.nps.passives	nps	The number of NPS ratings for 7 or 8.	Yes
summary.rating.nps.detractors	nps	The number of NPS ratings <= 6.	Yes
summary.product.parent_sku	product	Parent product search code the reviews relates to. A parent product search code can span multiple product search codes / variants. If this value is not set against the product it will not be returned.	No
summary.product.sku[]	product	Product search code the review relates to. Where multiple product SKUs are returned from the use of a parent product search code, an array of product SKUs will be returned. Where a wildcard product SKU has been submitted in the request, the wildcard value will be returned.	No
summary.product.title	product	The title of the product for the corresponding parent product search code / product search code. This will be sourced in the following order: Google product feed supplied title where provided. Feefo product catalogue uploaded product title. Sale provided product title.	No
summary.product.description	product	The description of the product as supplied in: The Google product feed. The Feefo product catalogue upload. If it has not been supplied, the value will be omitted from the feed	No
summary.product.url	product	The URL of the product on the merchant’s website. In order of preference, the following URL will be returned: The product URL specified in the Google product feed. The product URL specified in an uploaded catalogue. The product URL specified in the sales file. The URL specified as the product forwarding URL within the merchant settings. The URL specified as the website forwarding URL within the merchant settings.	No
summary.product.reviews_url	product	The URL for all reviews for the product on Feefo’s website http://ww2.feefo.com/locale/reviews/merchant-identifier/products/?sku= Where a parent product SKU has been provided the link will pass through the parent SKU. The product title should be included in the URL which will be sourced in the following order: The Google product feed supplied title where provided. The Feefo product catalogue uploaded product title. The sale provided product title.	No
summary.product.image_url	product	The URL of the product image stored by Feefo, as uploaded via: The Google product feed. The Feefo product catalogue. Where an image is unavailable, this will be omitted.	No
summary.product.additional_image_url[]	product	The URLs of any additional product images stored by Feefo as uploaded via the Google product feed. Where additional images are unavailable, this will be omitted.	No
summary.sentiment.features[].text	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, the text of the top 50 mentioned features associated with the service in order of count of occurrences, highest to lowest. If mode = product, the text of the top 50 mentioned features associated with the selected products in order of count of occurrences, highest to lowest.	No
summary.sentiment.features[].count	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, the count of any features associated with the service in order of count of occurrences, highest to lowest. If mode = product, the count of any features associated with the selected products in order of count of occurrences, highest to lowest.	No
summary.sentiment.features[].score	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, the average sentiment score between -1 and +1 of any features associated with the service in order of count of occurrences, highest to lowest. If mode = product, the average sentiment score between -1 and +1 of any features associated with the selected products in order of count of occurrences, highest to lowest.	No
summary.sentiment.positive_snippets[].text	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, a list of the top 10 positively categorised snippets associated with the service feedback ordered by sentiment score, highest to lowest. If mode = product, a list of the top 10 positively categorised snippets associated with the product feedback ordered by sentiment score, highest to lowest.	No
summary.sentiment.positive_snippets[].score	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, the sentiment score between -1 and +1 of the top 10 positively categorised snippets associated with the service feedback ordered by sentiment score, highest to lowest. If mode = product, the sentiment score between -1 and +1 of positively categorised snippets associated with the product feedback ordered by sentiment score, highest to lowest.	No
summary.sentiment.negative_snippets[].text	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, list of the top 10 negatively categorised snippets associated with the service feedback ordered by sentiment score, lowest to highest. If mode = product, a list of the top 10 negatively categorised snippets associated with the product feedback ordered by sentiment score, lowest to highest.	No
summary.sentiment.negative_snippets[].score	all, service, product	Only included if the account has Smart Themes enabled and enhanced_insight = include. If mode = service or mode = all, the sentiment score between -1 and +1 of negatively categorised snippets associated with the service feedback ordered by sentiment score, lowest to highest. If mode = product, the sentiment score between -1 and +1 of the top 10 negatively categorised snippets associated with the product feedback ordered by sentiment score, lowest to highest.	No